Myths and Stereotypes - 909 Words

Myth and Stereotypes: Racial Profiling Wendy Horton Kaplan University A stereotype is an exaggerated belief about a group that can be positive or negative but generalizes without allowing for differences (Louisiana Voices, 1999-2003). One example of a stereotype would be racial profiling. Racial profiling is an inclusion of racial or ethnic characteristics in determining whether a person is considered more likely to commit a particular type of crime or an illegal act or to behave in a â€Å"predictable† manner (Wikipedia, 2010). For instance, some people will hear crime stories all over the news today and automatically assume that an African American, probably male, committed the crime. These crime stories, might indeed, involve African†¦show more content†¦I do not see that this is at all possible. There are too many racist people still left in our world today. They teach it to their children and coming generations. I believe there will always be racial profiling and myths that will never end or go away. Myths and stereotypes are what defines us and who we all are, no matter our skin color, gender or religion. They will continue to exist and define our world. In fact, each year, more myths and stereotypes are formed. Myths and stereotypes will live on. I would want myths and stereotypes to live on. These are the things that define us as individuals and groups. If it were not for these things, many of us would not know who we were truly. These things are what life is made of and will continue to be. It keeps us defined and interested in our surroundings. It keeps us moving forward with direction. I do agree that some stereotypes and myths need to be cooled down a bit, but never non existent. We need them to live. References BookRags. (2005-2006). Civil Rights Movement. St. James encyclopedia of popular culture. http://www.bookrags.com/research/civil-rights-movement-sjpc-01/ Department of Justice’s Bureau of Justice Statistics. (2005). The living consequences. http://living.jdewperry.com/2009/02/black-americans-and-crime/ Innovations Report. (2004). Reader’s memories of crime stories influenced by racial stereotypes.Show MoreRelatedThe Myth And Stereotypes Of Africa883 Words   |  4 PagesThe myth and stereotypes about Africa are not anything new and they are very present in our daily lives and the way Africa is portrayed. For example the reason why many people today think that Africa is bleak land of poverty and diseases is because early writers, historians, and geographers talked about Africa in that way. Because these stereotypes are so readily available, they infiltrate people’s daily thinking. Furthermore this makes people less likely to actually seek to really learn about Afr icaRead MoreAfrican Americans And Asian Americans1421 Words   |  6 Pagessociologist William Petersen in 1966, the term â€Å"model minority† was not popularized and nationalized as a reference to Asian Americans through radio and television outlets, and even some academics until the mid-1970s. The term was meant to convey a stereotype that Asian Americans were becoming economically successful in post-WWII American by persevering and overcoming disadvantages through emphasis on hard work, strong family ties, and a good education (Maddux et al., 2008). Today, the term has grownRead MoreJudaism- Myths and Misconceptions1599 Words   |  7 PagesStereotyping is rampant throughout the world and people worldwide are stereotyped based on many factors. Stereotypes are generalities about a specific group of people that can be positive; however most stereotypes are distinctly negative. When a group is stereotyped, a definite and distinct set of characteristics attributed to that group of people based on a preconceived appearance of that group. Stereotyping is particularly problematic since it can lead to further discrimination and prejudiceRead MoreThe Increased Misinterpretations of Africa Essay594 Words   |  3 PagesAfrica which results to stereotypical descriptions of the continent. Due to the lack of knowledge of Africa, research done by scholars may be illegitimate or seen as offensive to indigenous Africans. These stereotypes are often inaccurate and fallacious representations of Africa. A general stereotype of Africa is that the whole continent is represented or labeled as the dark continent who face poverty, violence and despair. Since Africa is comprised of a desert or jungle like terrain, most WesternersRead MoreAn Inside Look at Melissa Harris-Perry Essay1597 Words   |  7 Pagesanalyzes the myths surrounding black women and the implication that correlate with these myths. Perry focuses on three main stereotypes of black women that began with slavery and are still prevalent in society today. Perry not only examines the depth and causes of these stereotypes, but she also scrutinizes their role in African Americans lives as citizens today. Black women today are not only separated from society outside of the African American community, but there are also existing stereotypes withinRead MoreSlavery And The Black Race1526 Words   |  7 Pagesthe problems that the slave women faced because they were black and the myths and stereotypes about black women slaves. The life of Women slaves Amidst the Myths and Stereotypes about black women slaves In the Antebellum South, there were different myths and stereotypes about women. But the most important types were two: The Jezebel and the Mammy. The Jezebel The main characteristic of this type of stereotype and myth is that, according to it the black woman was a sexual being. During the timeRead MoreChallenging Aging Stereotypes : Strategies For Creating A More Active Society Essay1548 Words   |  7 PagesIn Dr. Marcia Ory’s article titled Challenging Aging Stereotypes: Strategies for Creating a More Active Society, many common misconceptions about the elderly are presented and disputed, while also addressing the effect these stereotypes have on the elderly’s view of themselves and how it affects their physical wellbeing. Solutions to getting the older population active and engaged while taking care of their bodies are also presented. This assessment provides a comprehensive breakdown of these topicsRead MoreAmerican Institutional And Intellectual Life Essay1455 Words   |  6 Pagesof slavery destroyed African culture in America, and whether it reduced slaves to a child-like state of dependency and incompetence. Anthr opologist Melville Herskovits, and historian Stanley Elkins both weigh in on this debate: Herskovits with, The Myth of the Negro Past, and Elkins with, Slavery: A Problem in American Institutional and Intellectual Life. In, Slavery: A Problem in American Institutional and Intellectual Life, Elkins asserts that African culture was all but destroyed by a repressionRead MoreStereotype About Old People, And Aging People And The Society1601 Words   |  7 Pages Kevens Louis Dr. Harvey Research Paper Stereotype About Old People, And Aging People And The Society Usually when people talk about stereotypes, first thing that pop up in someone mind are gender and racial. There are more than gender and racial in stereotypes category. Like age-based stereotype when someone talk about old people they always come up with those: they drive slow, drink decaf coffee ,can t see , are health freaks, love children and many more. As people live longer, the populationRead MoreCultural Myths About Gender And Sex Essay1484 Words   |  6 Pagesseveral Cultural Myths about gender and sex. Gary Colombo, who wrote: â€Å"Thinking Critically, Challenging Cultural Myths† explains that a cultural myth is a â€Å"shared set of customs, values, ideas, and beliefs, as well as a common language (3).† In â€Å"Sisterhood is Complicated† by Ruth Padawer, a contributing writer at The New York Times Magazine, she focuses on gender and social issues. Padawer shows various stereotypes about gender roles and sex, and how they form multiple cultural myths. Pawader also explains

Depression And Its Effects On Depression - 1599 Words

ABSTRACT This is a general description of Major Depression. Everybody gets it! Major depression is also known simply as depression. Depression is a mental disorder characterized by at least two weeks of low mood that is present across most situations. It is often accompanied with low self-esteem, loss of interest in normally enjoyable activities. Some symptoms could include Persistent sad, anxious, or â€Å"empty† mood, Feelings of hopelessness, or pessimism, Irritability, Feelings of guilt, worthlessness, or helplessness, Difficulty sleeping, early-morning awakening, or oversleeping, and lots more things. Depression is usually treated with medications, psychotherapy, or a combination of the two. No two people are affected the same way by†¦show more content†¦Risk factors include a family history and condition, major life changes, certain medications, chronic health problems, and alcohol or drug abuse. Around half of the risk appears to be genetic, so passed down from family. According to the DSM, the diagnosis of major depressive disorder is based on the mental state examination. There are no lab tests for major depression; Your provider will ask about your medical history and symptoms. Your answers can help your provider diagnose depression and determine how severe it may be; Blood and urine tests may be done to rule out other medical conditions that have symptoms like depression. One of the tests doctors could do is a physical exam; in some cases depression, may be linked to a physical health problem. Another kind of test doctors could do is a lab test, they could take some of your blood and do a test called blood count or tests your thyroid to make sure everything in your body is functioning the way it should be. One of the other tests, that might not be as common or even taken as seriously for a mental disorder, is a physical evaluation. Your doctor will ask you question and how you’re feeling. You might be asked to fill out as paper with q uestions on it to help you answer the questions the doctor might ask. (American Psychiatric Association, 2000). Major depression is different than sadness, which is a normal part of life and is way less severe. Most people who haveShow MoreRelatedDepression And Its Effects On Depression1531 Words   |  7 Pagesknown as depression. Depression causes a deep sadness to a person and can have major effects on a human being’s life. As humans know life is sacred and no one wants to live life in a depressed state. In some cases depression can be repressed and even cured. Certain treatments like therapy and antidepressants are viable solutions for depression. About nine percent of Americans suffer from some form of depression. The different types of depressions include: dysthymia, postpartum depression, seasonalRead MoreDepression And Its Effects On Depression1434 Words   |  6 Pagesthey will likely to suffer from depression. What is the meaning of depression? Depression can act ually affect people’s thought and feelings, people who suffer from depression may feel sad, hopeless and lose their direction in doing things. Even though depression is a common illness in the society, people still consider depression as a sensitive topic and does not talk much about it. In fact, people have to be aware of this serious problem and try to overcome depression by standing strong together withRead MoreDepression And Its Effects On Depression1411 Words   |  6 Pages Depression is a broad area because it has to do with the emotional state of a person. It can either make you stronger or break you down to nothing. Many people don’t notice they’re depressed because they’re either in denial or can function regularly with the condition. What is depression? Depression is a state of mind along with feelings of loneliness, hopelessness, and or uncertainty in life. Depression can trigger in so many areas in life such as: losing a child, employme nt, home or evenRead MoreDepression And Its Effects On Depression1687 Words   |  7 Pages Depression is a psychoneurotic disorder characterized by lingering sadness, inactivity, and difficulty in thinking and concentration. Depression is one of the most common psychiatric conditions encountered (â€Å"Depression†). Doctors have all types of antidepressants that have been used worldwide for patients with depression. Introduced in the late 1950’s, antidepressants were used to accomplish their task by inhibiting the body’s reabsorption of these neurotransmitters, thus allowing them to accumulateRead MoreDepression And Its Effects On Depression1316 Words   |  6 Pagesthe thought that depression is something that all of us have experienced at some point in our lives. It focuses on adolescents because during this period we are young and vulnerable and may not know how to cope with situations or circumstances that may lead us into depression. Factors such as goi ng through puberty and issues at home with parents can all cause depression. This paper will talk about what is depression, how families can affect depression in the child, and how depression can lead to longRead MoreDepression And Its Effects On Depression1371 Words   |  6 Pages Depression is a widely misunderstood disorder. It is a psychological condition that greatly effects the way one thinks, feels and subsequently behaves. â€Å"Some authorities have estimated that at least 12% of the adult population have had or will have an episode of depression of sufficient clinical severity to warrant treatment† (Schuyler and Katz as cited by Beck, 1979, p.1). Depression is not fleeting and effects individuals differently. The treatment of depression has become extensively medicalizedRead MoreDepression And Its Effects On Depression1317 Words   |  6 PagesDepression, a word we all have heard, not all of us understand, and a select few are trying to dissect. However, in doing so, theories are created, and sometimes those same theories will have negatives consequences. In an attempt to further understand depression, I chose Depression’s Upside. If one were simply reading the title, one would assume this would be about some sort of break through in the Psychology field of research, or at the very least an optimistic view on depression. However, the entireRead MoreDepression And Its Effects On Depression1490 Words   |  6 PagesIn popular culture depression has become a thing that is seemingly almost sought after. A lot of youth use depression to have an edge or some kind of thing that makes them different. I feel like this ideology invalidates people with real mental illness and diagnosed depression. I say this but have also fallen victim to this aesthetic or aura that a lot of people portray. Although hard to define, depression can basically be summed up to be the lack of hope or courage pertaining to your life. It causesRead MoreDepression And Its Effects On Depression1093 Words   |  5 PagesDepression is in fact a legitimate mental disorder. There is too much research to doubt its existence. However, the title of â€Å"depression† is being handed out like cotton candy at the state fair. Too many people cry wolf for society to completely believe and understand the seriousness of the condition. With the number of people being diagnosed with depression growing, more and more people begin to feel that the condition is merely fabricated and can simply be cured with willpower and a little effortRead MoreDepression And Its Effects On Depression2333 Words   |  10 PagesDepression is an illness that no one enjoys talking about, and that is because of what the disease is itself. Since I have been clinically depressed, I understand first-hand the sinking feeling that comes with it. Imagine a leech on your body permanently sucking enjoyment and happiness instead of blood, or imagine being stranded within a bottomless pit with no sight of the sun. That is how I describe depression. However, there are ways to get through it and kick off that leech or climb out of that

The Impact Of Internet On Education - 1517 Words

The Impacts of Internet on Education The Internet is modern technologies that people just invented in recent decades. Since computers became more popular in the 1980s, the Internet was followed and was created in the 1990s. The invention of this technology affects everyone in many countries. It is changing how people live, how people entertain, how people communicate, and especially how people educate. In addition, in recent years, the Internet is improving very quickly, and the colleges and universities are using it as a resource for teaching and learning. However, some people are arguing about the Internet’s effects on the students in colleges and universities. They are concerned about how advantageous it is, and how disadvantageous it is. Some of them agree about using the Internet for teaching students, but others also disagree with it because of its disadvantages. That is why people research about its effect to support their arguments. As a result, there are four arguments people researched about the advanta ges and disadvantages of Internet in education such as the ways of study, plagiarism, critical thinking, and online learning. The first argument is about how the Internet affect the way students study. The Internet supporter say that the Internet is helping students easily find information for their assignments. Recently, many colleges and universities are allowing students to use the Internet when they are working on their research papers. The students can searchShow MoreRelatedThe Internet Impact On Education1362 Words   |  6 PagesThe Internet fastly entered the daily life of the humankind in the 20th century. It took us less than 12 years to face the fact of its spreading all over the global, including the developing countries. It has become not only the hugest information resource in the global, yet what is more supreme the swiftest means of communication. In other hands, The Internet has brought extreme impacts to the education system worldwide in schools, colleges, universities and institutions. It does leave a great impactRead MoreEssay on Impact of the Internet on Education651 Words   |  3 P agesmajority of people, it is difficult to imagine what life would be like without the internet. The world of education has also undergone tremendous change since the advent of the internet. It allows students to quickly obtain a vast amount of information on every subject. They also get the convenience of going to class and completing assignments, permitting them to schedule their time with great flexibility. The internet has become one of the easiest, fastest and most effective tools that can be usedRead MoreThe Impact Of Internet On The Field Of Education1377 Words   |  6 Pagesprocess dubbed telehealth/telemedicine. In the field of education, students do not necessarily need to comb the library to access books; there are several soft copies of books online that they can access from the comfort of their desktop computers, laptops or even mobile phones. Even on a more advanced level, learning does not necessarily have to occur only through the reading of books and other traditi onally accepted academic sources. The internet is awash with educative information which is even moreRead MorePositive and Negative Impacts of the Internet on Education.1634 Words   |  7 Pagesshould make an effort to try and stop these activities so that using the Internet can become that much safer. The term internet was practically anonymous to most of the people. And today internet has become the most ever powerful tool for man throughout the world. The internet is a collection of various services and resources.   Although, many people still think e-mail and World Wide Web as the principle constituents of internet, there is lot more in store than e-mail, chat rooms, celebrity web sitesRead MoreImpact of Technology on Education1146 Words   |  5 Pages------------------------------------------------- Positive Impact of Technology on Education Technology plays a very important role in the field of education, especially in this 21st century. In fact, computer technology has become easier for teachers to transfer knowledge and for students to obtain it. The use of technology has made the process of teaching and learning more convenient. Talking in a positive sense, the impact of technology on education has been extraordinary. Using Internet and computers as en effective mediumRead MoreThe Internet Impacts The Lives Of Every Global Citizen1520 Words   |  7 PagesThe Internet impacts the lives of every global citizen. With wireless internet present in everything from department stores to restaurants, it is evident that people today need the internet just about any time of day. A smartphone would not be considered a smartphone if it lacked Internet access or social media sites. The world today is so interconnected and informed due to the efficiency of the Internet. The introduction of the Internet changed the world for the b etter with many great improvementsRead MoreHow Does Internet Affects Student Study Habits738 Words   |  3 PagesHow does the internet affects the study habits of students. Introduction In todays era internet are just around the corner. Almost all people have internet connections through the use of their mobile phones, tablets and laptops whether they are kids, teens or adult. Before, people use snail mail to send letters to others but today it’s just a one click away from the internet. For educational purposes, others usually go to the library to search for something. But, today internet has many usesRead MoreGlobal Opportunities For Education Via Online Learning Essay1026 Words   |  5 Pagesword Education One area of technological advancement that is moving us toward a more globalized system is the use of the internet for education. The technology of the internet has had a huge impact on global education, especially for people living in less-developed countries or in rural areas of more-developed countries. People who previously had little or no access to formal education can now take classes and earn advanced degrees online. The impacts of global opportunities for education via onlineRead MoreHow Public Education Affects All People870 Words   |  4 PagesWhen it comes to the American public education, we are faced with several difficulties that effects everyone. It all depends on how a person views the education concerns. Everyone wants to solve America’s education issues and it’s essential that we focus on the right things to move forward and offer better opportunities. It’s important that we first focus on how public education impacts all people. It can†™t just be what people believe to be true but how it has actually affected their learning andRead MoreThe Influence Of The Internet On Society901 Words   |  4 Pagesinfluenced my life in a positive, it would be the internet. This paper will discuss how the internet has influenced my life as well as society. If I’m going to tell you how the internet influenced my life, I will have to give you a brief history about how it all started. Today, many people think that the internet was invented in the mid 1990s, however, the internet was actually invented back in 1969 during the height of the Cold War. The internet was created because military experts and scientists

Features of E-Commerce and E-Business-Free-Samples for Students

Question: Discuss about the opportunities, barriers, different features of E-Commerce and E-Business. Answer: Introduction This report discusses about the opportunities, barriers, different features of E-Commerce and E-Business. There are many advantages and disadvantages of the E-Commerce and E-Business and those are discussed along with several features of E-Commerce and E-Business regarding the Gift Barn Company which is the biggest E-Commerce and E-Business companies in New Zealand (Barnes Hunt, 2013). Gift Barn mainly supplies various gifts and hampers for the people of New-Zealand and they are also the pioneer in the online market in New Zealand. In todays world people are more interested and comfortable in making the transaction and buy things through internet. Online marketing is one of the largest products of the advancement of internet and information technology. In this report advantages and disadvantages of E-Commerce and E-Business are discussed with respect to the organisation of Gift Bard. Several recommendations are also given in order to make the online marketing system more advanced and user friendly. Opportunities and barriers for E-Commerce Opportunities E-Commerce and E-Business have many potential benefits and advantages which are also applicable in case of Gift Barn (Cherif Grant, 2014). The process of selling and buying becomes more faster. As Gift Barn gives the opportunity to other people to buy gifts and hampers for other, it is very easy to choose the gifts for the customers (Chiu et al., 2014). Customers can see the cost, detailed specifications and the features of the object in a same portal. Customers can find any kinds of gifts in a same website. Customers can also compare the objects of same type with respect to the cost and features of the object from a particular portal. The availability and the access of the websites of the products are for 24x7 hours (Da Costa, 2016). People can send and buy their gifts from anywhere and the customers have the gifts easily by the advanced delivery process. There are also several types of transaction processes like cash on delivery and online transactions (Einav et al., 2014). The operational cost is lowest for the company and the quality of the service is also very better in case of online marketing. Customers dont need to physically move for buying several products. This type of business is also very easy to initiate and to manage (Fang et al., 2014). Barriers There are also many issues regarding the e-commerce venture of the organisation. The main disadvantages are given below. In this e-commerce business the main issue is regarding the reliability of the customers with the organisation on the basis of the quality of the products. Since there is no direct connection between the organisation and the customers, it is always an issue with the loyalty (Fielt, 2013). Another important issue is hacking. In case of online transaction the customer has to put the information like name, address and account details in the corresponding website. These kinds of information are very sensitive and should be kept confidential (Hartono et al., 2014). The security of the public data is most important for the company. In some cases like hacking and data breaching the security of this information is important to be kept. It is seen that in many cases the hackers have stolen the data regarding the banking details from many e-commerce website. It is important to keep the data secured for the organisation. Suitability to E-commerce Product suitability The suitability of the product is always been an important parameter for any business. It is an important principle set by the business authority for recommending the product to the clients according to the need and suitability of the product. For the suitability of the product the recommended product must be the best option for the choice of the customer. The information regarding the need of the customer is determined on the basis of some assessment done on the choices of several clients. The main products that Gift Barn sells are gifts and hampers. There is no doubt that these types of products are very suitable for e-commerce and e-business. People buy a lot of gifts for their relatives and friends for whole year and this type of marketing increases drastically in case of various occasions (Huang Benyoucef, 2013). In occasions and in different events people need to buy several gifts for the organisation (Laudon Traver, 2013). For this reason it is very suitable for the Gift Bar n organisation to come in the e-commerce business. To increase the product suitability the information regarding the clients choice and the assessment of the needs of the clients are also needed including the set up of goal to the clients regarding the customers choice. It is also important to get the feedback from the client in order to get the best possible idea about the product suitability. Ways of combining e-commerce and traditional commerce Gift barn has performed very well in the e-commerce market since they have started the journey. The main advantage for Gift Barn is that they have blended the e-commerce and the traditional commerce in a well defined direction. In e-commerce the transaction of items and money is done in online platform (Popa, Soto-Acosta Loukis, 2016). The company keeps track of all these transactions with the help of big data base system. People make the payment either by online or by cash on delivery method. Actually it is easy to keep track of all the transaction in case of e-commerce. E-commerce is one of the largest markets in modern world and for this reason most of the transactions are being done through the online platform. In traditional commerce the data regarding the transaction of money is being done by maintaining the data sheet and hardcopies but in case of e-commerce all the processing of transaction is done through information. Another advantage of doing the e-commerce is that it is available for 24x7 hours whereas the traditional marketing is done for limited duration. Gift Barn utilises the e-commerce and the traditional commerce in a complementary way (Soto-Acosta, Popa Palacios-Marqus, 2016). It can use some shops where the transaction of gifts and hampers are done by utilising the e-commerce. It can deal with other organisations whicg are in the market of traditional commerce and can have gifts as a discount which can be taken place through e-commerce. Revenue model identification and recommendation Potential revenue models for Gift Barn There are many possible revenue models for the Gift Barn organisation that can be utilised in order to collect more revenue in a better way. Here are two revenue models which are discussed below (Taylor et al., 2014). The revenue can be collected in several ways. One of them is cost per click (CPC) or pay per click model. Many advertisements are used in the portal of the nline marketing platform (Veit et al., 2014). Revenue can be collected on the basis of not only the number of displaying the advertisements but also the number of clicks which are used to access the advertisements. These advertisements can be used on the organisations portal as well as on the third party websites. The cost per click can be very high in several cases and can be used to collect a good amount of revenue. Another model can be created on the basis of sponsorship of other sites and contents. In this case the Gift Barn Company can give advertisements for other websites and contents on their portal and it can make a good amount of revenue for them collected from the other organisations (Wang, Wang Liu, 2016). Most suitable revenue model In the above discussion two revenue models are discussed that can be utilized for the e-commerce model. Among the two models one can be utilized in a better way which can be utilized in order to maintain better gain of the revenue. The CPC model is more advantageous from the point of view of collecting the revenue. It can also collect a lot of revenue and it simply depends upon the usage of the website on which the advertisements are discussed. The CPC model is based on cost per click model. It can be easily understood that more is the number of clicks; more is the amount of revenue that is collected. The collection of revenue simply depends upon the traffic of the website (Yee-Loong et al., 2014). As Gift Barn is one of the main online retailing companies in New Zealand and it sells gifts and hampers, the attractiveness of the website is very high. As the number of the click for this website is very high due to customers attempts of choosing different products, the CPC can be more. Web Usability Web design of Gift Barn for attracting more people There are many important features of making a well structured website for the better customer satisfaction and accessibility. The main reason of making the website in terms of the customer satisfaction is to understand the reasons of the customers for using the website. Once the goal is understood then the outline of the website should be designed with the proper designing of the framework. Then the design of the grid is important in order to provide a outline for the system. In case of an e-commerce company it is very important to understand the customers requirements and choices about various products. The colour theme, layout and the prototype should also be in such a way so that the customer can find it usable and well accessible. As there is no face to face connection between the company and the customer, it is hard to understand the customers review about the website. In case of e-commerce the connection is like screen to face. In order to do so the company must design the home page of the organization in a better way so that the customers can share their reviews easily to the website. Gift Barn also uses a well designed website that helps to understand the peoples choice (Soto-Acosta, Popa Palacios-Marqus, 2016). The first priority of the website should be in such a way that helps to find out the problems of the customers regarding the interaction between the website and them. The homepage should contain various feedback options and review options that can help the company to understand the view of the people about the website (Huang Benyoucef, 2013). Need of customer centric website for Gift Barn As Gift Barn is one of the most popular e-commerce website in New-Zealand, it has a large number of customers that is the main source of income of the company. The main product that is sold by Gift Barn is the gifts and hampers (Yee-Loong et al., 2014). There are lots of needs for the customer centric websites. It basically increases the ease of use. It also helps to resolve the problems. It can increase the amount of sales in a large amount. It makes the company more transparent to the customers. People buy gifts and hamper for their relatives and friends in different occasions and gifts are also bought for programs in offices and institutes. As a result the number of products is high for the huge requirement of it the website of Gift Barn must be of customer centric as the main source of income is the customers. Their review and requirements should be taken care of with highest priority. Ways of maintain loyalty The trust and loyalty of customers are the most important factors for any company in the e-commerce market. As the connection between the website and customers is screen to face, therefore it is a challenge to maintain the loyalty towards the customers (Fang et al., 2014). The website should maintain the quality of the products with highest priority and the service regarding the supply of the products should be also taken care of. Supply Chain Management Value of suppliers and importance of supply chain management The supply chain management is the most important thing in the e-commerce management. The distribution and supply of the gifts depend upon the main chain system and the middleman companies which take an important role in this case (Barnes Hunt, 2013). As the reliability of the company depends upon these middleman companies, it is very important to communicate with these companies. The importance of the main supply chain lies in the supply system of the Gift Barn organization. The main advantages of supply chain are that it works physically in case of transferring the products to the customers. The supply chain is also important in case of making the system more suitable for the customers in terms of fast response and presentation. Conclusion From the above discussion it is understood that Gift Barn is one of the biggest organizations in New Zealand and to promote this organization in the e-commerce market different aspects are discussed in this report. Public reliability is an important factor for this organization. Different models of e-commerce and e-business are discussed to understand the revenue collecting method of Gift Barn. References Barnes, S., Hunt, B. (Eds.). (2013).E-commerce and v-business. Routledge. Cherif, E., Grant, D. (2014). Analysis of e-business models in real estate.Electronic Commerce Research,14(1), 25-50. Chiu, C. M., Wang, E. 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